Instagram's Jackson Williams shares secrets on building a business on Instagram. This workshop will focus on new features like Instagram Stories, live video, and more, with an emphasis on how creators and brands can authentically connect with global audiences in new, expressive ways. What's the best way to leverage Instagram Stories and amplify global reach for your content? How do you take advantage of Instagram Live and establish an engaged audience? How can creators and brands leverage Instagram as their master toolkit for content production and curation? This session will explore those questions—and leave ample time for your own Q&A.