Strategies and Secrets to Grow Your Business, Your Audience, Your Channel and Your Future




Who Should Attend the Industry Track?

  • Creators and Influencers
  • Marketers
  • Agency Execs
  • Brand Strategists
  • Audience Development Professionals
  • Business Owners

The Industry Track brings together the top creative, audience, and revenue growth experts in the world to share their secrets. Each of our speakers will share insights that they’ve never before revealed. Top digital leaders will share strategies for success that will inspire you to build your own success, and top execs from the leading video platforms will present and answer your questions as well.

VidCon Europe brings you the only independent gathering of industry experts to help you build your business and dominate the online video world. The Industry Track includes exclusive sessions on Thursday afternoon and Friday morning and continues with shared sessions through the end of the day on Saturday.

Industry Track Agenda

Industry attendees also have access to all Creator Track content.


From Think with Google: What you missed at VidCon: 5 industry perspectives

“I was amazed by the diversity of YouTube creators and their fans. Being an ‘older’ millennial (and a former high school awkward nerd myself), it is really encouraging to see how creators like Dan and Phil can create communities of fans who feel the same way. Same goes for audiences of different diverse and intersectional backgrounds who may have trouble finding a community in their immediate surroundings. I still may not understand the appeal of some of these YouTubers, but hearing it directly from fans made their relatable influence crystal clear.” —Dena Yago, Strategic Planner, TBWA\Chiat\Day

“VidCon made me realize that we’ve got to rethink how our brand shows up with this audience. We have to get out in front of YouTube’s impact on our customer or get churned in the wake.” —Derrick Wood, VP Brand, Content and Advertising, Lowe’s Companies, Inc.

“I was so glad that I brought my kid as it made all the difference to see VidCon and the passion of YouTube’s audience through his eyes. It has already started us thinking differently about upcoming plans. We plan to be back next year.” —Daniel Pierce, EVP, Managing Partner, Universal McCann

“As a marketer, it was difficult to miss the amazing opportunity. The authenticity and the connection that these creators offer represent the future of the business we love.” —Adam Puchalsky, SVP, Managing Director, UM Studios