Ruben Stuurman is Head of New Business Development Netherlands at Brandboost by Divimove, the in-house online video creative agency from Divimove, a new generation media company that is part of RTL Group. The agency works closely together with 900 social influencers in six European markets and connects them with brands who want professionally leverage social media platforms. Brandboost developed and executed over 500 multiplatform online video campaigns within the last two years for leading international brands such as Puma, Doritos, Iglo, Ubisoft, Gillette and Nestlé.
Here's where you'll find Ruben Stuurman (Head of New Business Development - Brandboost by Divimove)
March 23, 2018
11:00 AM - 11:45 AM 45 minutes
Video Wars: The Fight for Relevance in a Disruptive Ecosystem
Add to Calendar 03/23/2018 11:00 03/23/2018 11:45 Europe/Amsterdam Video Wars: The Fight for Relevance in a Disruptive Ecosystem By 2021, 80% of the world's internet traffic will be based on video. The fight for relevance on social video platforms has just begun. The advertising industry is exploring the beauty and power of online video marketing by creating and distributing branded content across all relevant platforms. But what's the secret formula for successful marketing on YouTube? A campaign driven approach combined with social influencer involvement or an own content hub?We bring representatives from different advertising companies together for a discussion sharing individual video strategies in a disruptive ecosystem. | Matterhorn | false MM/DD/YYYY